Our founder Don Jose Felix Silva started with a small grocery store on the corner of Campbell and Ninth. At the time named Abarrotes Faro (or Beacon Groceries). The name changed to Silva's Market after moving across the street in 1925. Jose "Joe" Silva, Sr. joined his father, Felix, after serving his country in WWII. Father and son expanded the store into the "Super" Market it is today. For over 85 years and four generations the Silva Family has served El Paso, always keeping prices low, quality high and customer service number one.